CRISTALINO
ABOUT OUR
ABOUT OUR
ABOUT OUR
ABOUT OUR
ABOUT OUR
About
MAINLAND
OUR STORY
Seth Benhaim is a trailblazing spirits entrepreneur, best known for founding Infuse Spirits Group, where he introduced single-bottle infused vodkas with natural ingredients, and Broken Barrel Whiskey, a brand that innovates by aging whiskey with broken barrel staves for distinct flavor profiles. Benhaim entered the industry at a young age, quickly gaining recognition for his unconventional approach to spirits.
Benhaim's whiskey-making journey emphasized creativity and transparency, combining craft techniques with a fresh perspective. Now, the journey continues with category-shaking releases with this new venture, Mainland Rum.
NEW TERRITORY
THE NEXT CHAPTER
Seth Benhaim’s newest venture, Mainland Rum, marks a bold expansion into the world of premium rums, following the successful launches of Infuse Spirits Vodka and Broken Barrel Whiskey. In 2025, Mainland American Rum Company is set to reinvent the American Rum and Premium rum category as the first ever Independent American Rum bottler. With the same innovative flair that defined his earlier ventures—balancing tradition with bold experimentation, Mainland promises a tantalizing taste of terroir, merging craftsmanship and community. This latest endeavor cements Benhaim’s mastery across spirits, ensuring every sip is as exceptional as it is exciting.
AGED TO PERFECTION
THE GREATEST THINGS TAKE TIME
Every barrel in the Mainland lineup will be meticulously barrel-aged and offered at cask strength, proudly produced here in America. From the barrel type to the sugar source, the year distilled to the state of origin, each detail will be boldly displayed on the front label. Transparency reigns supreme, ensuring every bottle is a true reflection of quality. Only the unique, unforgettable, and utterly exemplary barrels make the cut, delivering a distinct sip of American craftsmanship in every pour.
